Stanford d.school : Design Thinking

I had an opportunity to participate in a Design Thinking Bootcamp course at the Stanford school of design (d.school) this past month. The class is a joint venture between the graduate school of business and the Stanford school of design.  I'm a huge fan of David Kelley (last photo) and it was great to be around him and the school he helped design.

If you are interested in the area of design, I encourage you to check out what's going at the d.School.  The process is rooted in deep empathy with customers, group ideation, and rapid and iterative prototyping. You manipulate time and physical space through these phases and put product in front of customers very quickly.